Projection of many spotlights and ITV Big think Logo onto wall

ITV The Big Think

Broadsword were delighted to work on The Big Think, an inspirational TED Talks-style away day for 480 ITV employees, in person at the BFI IMAX Waterloo, while also streaming to colleagues worldwide. 
I just wanted to say a huge thank you for everything you did in the run up to the project and onsite. It all looked so amazing and we’ve received so many positive comments so thank you all so much for your hard work and commitment to bringing the Big Think vision to life. 
ITV Project Manager

Broadsword were tasked to design and deliver a solution that would transform the cinema auditorium into a bold and brave events space, with an impactful visual identity, enabling delegates to challenge the status quo’ and step out of the box’. 

Creating a Ted Talks-style event, theatrical and inspirational, this event oozed infectious energy. It was important that the presentation area mirrored the themes of the event and was designed as an abstract backdrop which was visually appealing, with all camera angles in mind. 

Theatre style audience facing stage
Group of people on stage cheering

Our visual team worked hard to enable the stage and lighting design to establish a sense of depth so that filmed footage didn’t look flat. Translating the event assets into artwork for the big screen and formatting this gigantic presentation canvas required careful planning, so that the right tone and atmosphere was created while the audience didn’t lose sight of the presentation platform and the live event environment. 

Outside of building with ITV branding
Thanks so much #ITVBigThink for reminding me how amazing it is to come to work everyday. It’s been an amazing day with some great topics. 
ITV Employee (Delegate)
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